A Complete Guide to New Live Betting Sites

The way people are betting on sports has changed dramatically over the past 20 years or so and one of the most recent new products that has had a profound impact on how people bet on sport has been the introduction of live betting – especially on mobile devices.

Live sports betting has seen an enormous shift in the way people approach and bet on sports. This is especially noticeable when you watch a major football match on TV, where you’ll normally see live odds displayed to you at the half-time interval. Here, we will talk about the new live betting sites on offer and what you can expect from them.

This page will take a deeper look at live betting and, in particular, focus on the best live sports betting sites – comparing their markets and features.

What is Live Betting and How Does it Work?

Betting on sports is a centuries old activity, and even with the introduction of technology such as internet and smartphones, betting hasn’t inherently changed: people bet on the outcome of sports at a certain price, if they are right, they win. This is just how live betting works. The difference is, though, that now players are able to bet in-play during sports events, as well as being able to do it from anywhere at any time thanks to their mobile devices.

Live betting on online sportsbook has been gradually implemented over the past decade or so, with the range of markets ever expanding. Some markets are regulated by specialist betting traders employed by software providers or the bookmakers themselves, but the vast majority of live betting odds are now controlled by computers and algorithms.

Online players are able to bet on live sports betting using either a desktop, tablet or mobile device. One of the few differences between pre-match bets and live betting is that when placing live bets, there is normally a five-second delay when confirming your bet – this is to give bookmakers security in the event of slow-to-update markets – especially when people are watching the event live at the location.

How to Choose the Best Live Betting Sites

With most online bookmakers now offering live betting, choosing the between new live betting sites can be a little challenging. However, we have some tips to help you find the best live betting sites.

For starters, even though in-play markets change rapidly, you can still use odds comparison sites to compare different prices. After all, it’s important to get the best odds whenever you can while betting.

Other factors to consider when comparing live betting sites is the quality of their live product: does the bookmaker offer live streaming of events, a good range of markets and statistical updates on the event? After all, you want to get all the information you can while you make quick decisions on betting.

Obviously, one of the most important factors when selecting a sportsbook with live betting is the offers it provides. With so many sportsbooks to choose from, competition is rife between them to get your attention, meaning many will try to get your attention with special offers.

The Number of Live Betting Markets

These days, live betting markets are almost as extensive as pre-match markets. Thanks to computers that can automatically calculate and update odds, rather than someone manually doing it, this means that bookmakers are able to an ever-increasing number of markets.

For example, on major football matches, you can bet live on anything ranging from the outcome of the match to the next goalscorer, the number of goals, handicaps and even players being booked or sent off.

The Overall General Odds

On the whole, live betting odds are pretty good. However, you should always keep an eye out for a sneaky bookmaker that is trying to short change you with bad odds.

One way to check the value being offered by a sportsbook is to use an odds comparison site to cross-reference the odds between bookmakers. It will be quickly apparent if your bookmaker is being needlessly tight.

Generally speaking though, most bookmakers used specialist software in order to generate their live odds, which are normally reflective of the industry average. If you’re playing at a respected online sportsbook, you should worry too much about bad odds.

Mobile and Tablet Performance

One of the key considerations to before signing up and playing at an online bookmaker is how good the mobile and tablet experience is when betting.

Most modern and new sports betting sites are pretty much flawless in this regard, as they recognise the important of mobile betting to players. Typically, sites have been optimised for mobile browsers, while many sites go as far as to offer native mobile apps – pretty much guaranteeing an optimal sports betting experience on mobile.

Live Streaming: The Next Step Up

Live streaming has been a fantastic innovation by sports betting sites in recent years and is offered by most major online bookmakers on both desktop and mobile devices.

With many players now betting in-play, live streaming of the sports events on online sportsbooks was almost inevitable. But betting live streams have taken on a life of their own, with many big betting sites even providing commentary of the events – making them more and more in line with sports on major television stations.

Live Scores: The Next Best Thing

However, if a live stream isn’t available, most online sports betting sites will nonetheless provide an in-depth live scores service, as well as providing statistical analysis and live updates of what is occurring during a match or event.

Live in-depth statistics are offered by many new sports betting sites, including BetBright who provide an in-depth analysis of the latest action. All of this obviously helps people betting on the sport make more informed decisions with regards to their bets.

Conclusion

There’s no doubt that live betting has been a huge innovation for online and mobile sports betting sites – it’s also a product that people love, as it really allows them to engage and have a real interest in the event that they are watching.

In terms of the best mobile and live betting experiences, our sports betting site reviews have found that BetBright, NetBet and MansionBet are undoubtedly some of the best sites to have been launched in recent years.